Rare in nature

 Due to its historical scarcity in the natural world, this magnificent colour has been difficult and costly to produce. The labour-intensive process of extracting purple dye from specific molluscs in the past added to the colour’s exclusivity.

Due to its scarcity and difficulty in obtaining, purple came to represent wealth and prestige.

Purple is not as common as other colours in the natural world, and when it does occur, it is frequently connected to remarkable and unusual occurrences. For instance, bright purple flowers are prized for their beauty and rarity, such as lavender and orchids. The captivating purple tones present in gemstones like amethyst add to the colour’s allure and make it seem even more exotic.



 

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